task 2

There are many differences in Typeface that the public don't notice that change the font completely. For example

Arial Bold - Some people may use this font to get a more erupting approach to the viewer or to emphasize the point a lot more so they can get a better response.

Arial Italic - some people may use this font to get a less erupt approach, to give a subtle and nicer way to show what they have to advertise. compared to the bold above, this logo could show how it could apply to different people/audience